Public Relations Coaching
We are all too familiar with the growing pains that come with being a small business. Ms. West has worn many hats since launching the agency in 2007: CEO, CFO, janitor, pack mule, tech department, human resources, disciplinarian, sales, den mother, travel agent, etc. and has often turned to others for guidance. So what we’re saying is that it’s okay to seek out a little help when you need it and we’re here to give it in a way that is palatable to an emerging business owner.
What does that mean? Well, we know not everyone can afford to have an agency on retainer. And since you’re already wearing all those hats, why not add one more if we can simplify it for you or someone else in your organization to execute? We work one-on-one with small businesses to not only teach the fundamentals of public relations, but we also conduct a “brain dump” together to identify their audience and P.R. needs. From there we provide a media contact list and tailor a year-long plan that incorporates tasks and deadlines so you always know when to take action. It even includes templates for everything you might need to write, such as press releases.
Most importantly, we don’t leave you high and dry. We are here for you as advisors for the remainder of the year, helping you edit, refine pitches and work through all the challenges. We’re also here to celebrate all of your successes with you: we love a good party!